Last updated: January 2026
Purrmium (“we”, “us”, or “our”) is operated by SITEERA PTY. LIMITED, based in Sydney, Australia.
We are committed to respecting your privacy and handling your personal information transparently and responsibly.
This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit or interact with purrmium.com.
1. Information We Collect
We may collect the following types of information:
a) Personal Information You Provide
- Name
- Email address
- Shipping and billing address
- Payment-related details (processed securely by third-party providers)
- Any information you submit via forms, checkout, or account creation
b) Automatically Collected Information
When you visit our website, we may automatically collect:
- IP address
- Browser type and device information
- Pages visited and interactions
- Referring URLs
- Approximate location (city/country level)
This data helps us understand how our website is used and improve performance and user experience.
2. How We Use Your Information
We use your information to:
- Process and fulfil orders
- Communicate with you about purchases, updates, or enquiries
- Send marketing and promotional emails (where permitted)
- Analyse website usage and improve our services
- Prevent fraud and ensure site security
- Comply with legal obligations
3. Email & Marketing Communications
If you provide your email address, we may use it to send:
- Marketing and promotional emails
- Product updates and announcements
- Order confirmations and transactional emails
- Abandoned cart reminders
You can unsubscribe from marketing emails at any time using the link included in each email. Transactional emails related to orders may still be sent as required.
We may use different email service providers over time. All providers we use are required to handle your data securely and in accordance with applicable privacy laws.
4. Payments
Payments on purrmium.com are processed securely by third-party payment providers such as Stripe and PayPal.
We do not store or have access to your full payment details.
Please refer to the respective payment provider’s privacy policy for more information on how they handle your data.
5. Cookies & Tracking Technologies
We use cookies and similar technologies to:
- Enable essential website functionality
- Analyse traffic and performance
- Support advertising and remarketing efforts
We use tools including:
- Google Analytics & Google Search Console
- Meta (Facebook & Instagram) Pixel
- TikTok Pixel
- Pinterest Tag
- Session recording and analytics tools such as Hotjar or Microsoft Clarity
A cookie consent banner will be implemented to allow users to manage their preferences where required by law.
You can also control cookies through your browser settings.
6. Embedded Content
Our website may include embedded content from third-party platforms such as Instagram, TikTok, or YouTube.
These platforms may collect data about your interaction with the embedded content in accordance with their own privacy policies.
7. Sharing Your Information
We may share your information with trusted third parties only where necessary, including:
- Payment processors
- Email and marketing platforms
- Website analytics and advertising providers
- Logistics and fulfilment partners
- Legal or regulatory authorities where required by law
We do not sell your personal information.
8. International Visitors
We operate from Australia but welcome visitors globally.
If you are accessing our site from outside Australia, your information may be processed in countries where our service providers operate.
Where applicable, we take reasonable steps to ensure your data is protected in line with Australian Privacy Principles and GDPR standards.
9. Your Rights
Depending on your location, you may have the right to:
- Access the personal data we hold about you
- Request correction or deletion of your data
- Withdraw consent for marketing communications
- Lodge a complaint with a data protection authority
To exercise these rights, please contact us using the details below.
10. Data Security
We take reasonable technical and organisational measures to protect your personal information against loss, misuse, unauthorised access, or disclosure.
However, no method of transmission over the internet is completely secure.
11. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.
The updated version will be posted on this page with a revised “Last updated” date.
12. Contact Us
For privacy-related enquiries, please contact:
Email: hello [at] purrmium [dot] com
Business: SITEERA PTY. LIMITED
Location: Sydney, Australia